Understanding Google’s E-E-A-T for SEO Success

Understanding Google’s E-E-A-T for SEO Success

In this quick article, I’m going to take you briefly through Google’s E-E-A-T, shedding light on its meaning, significance, and practical ways to apply it for enhancing your website’s SEO performance. Think of Google as being Hungry for your content,...
Case Study: Norfolk Express (SEO Work)

Case Study: Norfolk Express (SEO Work)

In order to provide some information on what I do as an SEO Specialist, it’s important to occasionally do a write up of what I’ve done in order to show customers, potential customers and my boss that the work I do is valid and beneficial. My mission...
Evergreen Content – What is it?

Evergreen Content – What is it?

Evergreen content refers to content that retains its relevance and usefulness over an extended period, as opposed to quickly becoming outdated or irrelevant. It holds great value for any website, as it can continually attract and engage visitors while establishing the...
The Value of Organic Traffic

The Value of Organic Traffic

Organic traffic refers to the visitors a website naturally attracts through its search engine ranking for specific keywords and phrases. This type of traffic holds particular significance for websites because it is generally regarded as high-quality and more valuable...
The Fundamentals of Digital Marketing

The Fundamentals of Digital Marketing

Understanding the fundamentals of digital marketing is pivotal to achieving effective advertising campaigns, but it can be a challenging realm to master. In essence, this guide delves into the core principles of digital marketing and how it can be advantageous to your...
Hashtags and Social Media

Hashtags and Social Media

The topic of hashtags always garners interest in the context of marketing and business promotion. Marketing firms and advertisers frequently incorporate hashtags into their strategies when promoting companies across various social media platforms. It is important to...
Why Restaurants Need Digital Marketing

Why Restaurants Need Digital Marketing

Digital marketing has evolved from being an optional feature for restaurants to an imperative necessity. In the current era of intense competition, diners are presented with an abundance of choices, compelling restaurants to adopt strategies that set them apart. From...